Hello Everyone, Good Morning!
Do you wanted to learn some kick ass Advance Digital Marketing Strategy in 2021 from the various renowned Digital Marketers?
If you are saying yes or its in your head then you are at the right place!
Today you will take more value in term of knowledge in every aspects of digital marketing.
I am the active member of Digital Marketing Practitioner Facebook group, and I was scrolling my fb feed and I found very valuable post in DMP group.
Karan, my friend posted a post in his group and asked to share atleast 1 Advance Digital Marketing Strategy in 2021 from the group members. So, I found very good and valuable Digital Marketing Strategies from different digital marketers with various niche. I am compiling all the Advance Digital Marketing Strategy so that you can see all the strategy at one place.
Let me share with you guys.
Geet Kiran Anuja shared his views on facebook ads : Facebook ads – secret pro tip – If ROAS is suffering throughout the account then put all your audiences as 1 ad set each in a CBO campaign setup with your daily aggregate budget. Then setup a rule with 15-20% budget increase/decrease every 24 hours to scale up or scale down campaigns according to the required desirable ROAS. I have taken an account with lifetime ROAS of 3 to 5 with this within a month.
Digital Marketing Strategy and Traditional Marketing Strategy are totally different in nature.
When it comes to knowing your audience, the traditional marketing approach involves a process where you create a customer ‘persona’. This persona visualizes your customer with parameters like age, interests, demographics, hobbies, etc.But this is an old way of profiling customers. When it comes to digital world, a customer or the user is not a static entity. They are constantly in motion and their cognitive responses keep changing.
This is where we need a better way to understand our users rather than just a persona.Enters “Customer Journey Mapping”Customer journey mapping is a process of identifying and mapping different phases a customers goes through before making a monetary transaction with your business.Let’s take an example of eCommerce.
A customers sees an ad, then if they like the ad they click and see the product, if they are convinced they will add it to wishlist or straight away in their cart, and finally when they’re dead sure about your product they’ll checkout and place the order.
Now, my point is, that this user is the same person from start to finish. Let’s assume he’s Daniel of age 24, an IT professional from San Francisco who loves football. But as I said, that data is irrelevant in his digital activities.What matters to you is to map what all he goes through when interacting with your business before you pays you anything at all.
Now here are some parameters you want to map on this entire journey.
• Actions etc.
On every step of your customer journey, create a table and enlist all the factors that fall under those parameters.
Example: on checkout page, a fear element could arise due to no brand value or enough trust on product, an objection element could be that the shipping cost added is way more than what they expected, etc. Make a whole grid of all such pointers across the customer journey and make the necessary changes in your website, product, advertising and marketing activities accordingly. This way, Daniel will have a better experience shopping from your business and if no stones are left unturned, Daniel will definitely become your loyal lifetime consumer.
Use a Google form link with CTA ‘Request a call back’ and you will end up generating extra leads. People are lazy. Using this trick since long time and still working for me.
Do you want to generate more than 40000 views on Instagram profile every week Organically? Then please look at his Instagram strategy for 2021.
He has shared his very unique Instagram Strategy.
Want to make your blog post a email capturing machine?
Here’s what you should start doing:
Make free content upgrade for each of your blog post, But you need to make sure that each of your FREE content upgrade/ lead magnet is extremely relevant to your blog post.
Here’s an example:
- Blog post title: How to get backlinks in 2021? [A definitive guide]
- Extremely relevant Content upgrade/lead magnet offer will be: ultimate checklist to follow for link building in 2021
It seems like the checklist or lead magnet or the content upgrade is only made for that specific blog post.And this is what you really need to do. It takes time but absolutely worthy. Even if you can’t create an additional resource for each of your blog post, then just turn that blog post into a PDF (if it is long enough).
This is still better than nothing.Also, stop using general lead magnet for all of your content. You’ll see a popup for downloading a PPC checklist on content writing article. Even if you get good result from this, you’ll get much better when you start adding relevancy into the context.
Wanted to get quality backlink in 2021?
then please follow these steps from Bhargav roy.
A very best and valuable content is shared from Anuran Das for advanced funnel which is build for his clients too.
Lets See this!
Suman Jain has shared her Pinterest Strategy.
Email Marketing Tips for B2B from Abhishek Parinam.
Lead nurturing strategy for 2021 shared by Amit Kumar
Want to gain more value and knowledge in FAQ?
Alright, now I am implementing for myself as a SEO, so that this post will come on google top SERP.
I will try to rank this post as FAQ Schema, so I am writing this blog as Q and A type.
1. Turn on post notifications on accounts having more engagement in your niche.
2. The moment they post, drop a relevant comment. The trick is to get in the first or second comment.
1. Use any keyword tool, Ahrefs/Semrush.
2. Type your keyword in that and filter to see all domains with highest DR and maximum volume.
3. Now create an excel sheet and put in the top 5 urls and also the ones having maximum number(>100) of backlinks. Also Keep a record of their respective backlink numbers.
4. Download the backlink report for all the websites.
5. Open all the competitor websites and note down the best headings and sub headings and also if any important information, to create your content structure.
6. Spy competitors backlinks.
7. Send customized emails (Email marketing)
Just use Google and search Top ____________ for [ Niche Names ]
4. Facebook Pages
7. Brand Names
8. Public Figures
11. Lesser Known Athletes / Celebrities
13. Contests / Competitions
14. Authors / Books
15. Movies / TV Shows
16. Tools / Equipments Used
17. Brand Names of Tools / Equipments
18. Character Names (like Clark Kent for Superman)
19. Famous Quotes / Dialogues from that Niche
Thats all for today, I will try to add more content / Advanced Digital Marketing Strategy in 2021 in this post!
And if you looking for any kind of digital marketing services feel free to disturb me anytime or you can fill the form and our team representative will ping / call you.
Thanks and regards